M-Commerce To Dominate E-Commerce by 2014

Based on a recent study of the top 500 Internet retailers, mobile commerce shopping activity via smartphones is projected to overtake desk-bound PC’s and laptops as a percentage of e-commerce traffic, according to m-commerce (mobile commerce) technology vendor Branding Brand.

The trend toward m-commerce appears to be due to a combination of smartphone adoption and growing confidence in using mobile devices for online purchasing: “Consumers are getting more confident and used to the idea of researching products and making purchases on mobile devices” according to Chris Mason, co-founder and CEO of Branding Brand, as reported by Internet Retailer magazine.

Is your e-commerce or informational website optimized for viewing on smartphones? If not you run the risk of getting left behind and missing out on a significant and rapidly growing trend toward smartphone usage and m-commerce.

Please contact us for a free no-obligation consultation to learn how easy and affordable it can be to get ahead of your competitors by converting your current website for easy mobile device viewing and m-commerce success.