Web Design Services

Web Designers Serving the Greater Berks County, Lehigh Valley, Philadelphia Region and Beyond
A WEB DESIGN COMPANY WITH OFFICES IN READING, ALLENTOWN AND MALVERN, PA

Web Design in Reading, PA. Our Web Designers Provide Services in Berks County, PA

Malvern Web Designers. We serve the Philadelphia market from our office in Malvern, PA.

Allentown Web Designers - Providing Web Design for the Lehigh Valley, PA region from our office in Allentown.

Web Designers in Reading, PA, Berks County, with Sales Offices in Allentown and Philadelphia.

We Design World-Class Websites that Deliver Proven Results!

Let’s face it. To compete in today’s fast-paced online world you need to do more than design a pretty website. You need a website that delivers RESULTS based on a well-crafted online marketing strategy. Your website should be designed to attract search engine traffic, support your online advertising efforts, communicate your value proposition clearly and persuasively, and it should integrate seamlessly with all your digital assets. In short we include all the things that make a great website in every one that we design. Learn more in our posts:

What Makes for a Great Website?

and

10 Elements for an Effective Website

Our Marketing-Driven Website Strategy is Your Roadmap to Success!

That's why we develop beautiful websites expertly designed to become your online hub, unifying and integrating your online strategy, and interacting with your digital marketing assets to form a total marketing system. Why? Because you need a complete online marketing system to compete effectively in today's high-tech, highly competitive climate. A pretty website is simply not enough.

What is
MARKETING-DRIVEN
Website Design?

Alan Robezzoli, web designer and president of web design agency Power Marketing International, LLC

Learn how Marketing-Driven Web Design can deliver superior results in terms of user engagement, leading to more inquiries and sales.

Unique, Attention-Getting Designs

Does Your Website Look This Good?
View Our Web Design Gallery!

We Design and Develop Beautiful Websites that Achieve Proven Results. Our Gallery of Website Designs Features a Variety of Websites Developed for Businesses in Reading, PA, Berks County, Allentown, Philadelphia, and Beyond.

We Design Beautiful Websites for Businesses in Reading, PA, Berks County, Allentown, Philadelphia, PA and More. Click Below to View Our Web Design Gallery!

" I wanted to take the time to let you know how pleased our company is with our new website. The web design is fantastic and so easy to navigate. Our company has been receiving numerous compliments on our website from both consumers and current [wholesale] customers.

Thanks for your outstanding work!

~ John Lawrence, MR International Products

VIEW OUR WEB DESIGN GALLERY→

Includes informational and e-commerce websites

5-Star Customer Reviews for Web Designs by Power Marketing International, LLC

“Your content marketing strategy keeps proving itself year after year. Instead of cold calling, our efforts are now focused on following up on the multiple high-quality website leads we receive weekly! The return on investment has been outstanding.”

David Ross, American Insuring Group, Ltd.
“Amazing! Our sales are up 40% over the same month last year! Keep up the good work!"

Capt. Sonny Compher, Hilton Head Tours
“People regularly find my business online based on the search engine results that our new PMI website has delivered."

Diane Renninger, Principal, Renninger & Associates

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“The email marketing campaign that Power Marketing International manages for us has delivered reliable online sales year after year."

Jim Davie, Principal, GKD Gymnastics & Dance, Australia

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“Your content marketing strategy keeps proving itself year after year. Instead of cold calling, our efforts are now focused on following up on the multiple high-quality website leads we receive weekly! The return on investment has been outstanding.”

David Ross, American Insuring Group, Ltd.
“Amazing! Our sales are up 40% over the same month last year! Keep up the good work!"

Capt. Sonny Compher, Hilton Head Tours
“People regularly find my business online based on the search engine results that our new PMI website has delivered."

Diane Renninger, Principal, Renninger & Associates

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“The email marketing campaign that Power Marketing International manages for us has delivered reliable online sales year after year."

Jim Davie, Principal, GKD Gymnastics & Dance, Australia

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GET FOUND. IMPRESS. ENGAGE.

CONVERT!

GET FOUND. IMPRESS. ENGAGE. CONVERT!

GET FOUND.

IMPRESS.

ENGAGE.

CONVERT!

Lay Your Foundation for SUCCESS With Our Marketing-Driven Web Design Process!

Delivering online success for clients like you is our passion! While many firms are happy to simply design a website, our goal is bigger, and it produces better results. At PMI we take a strategic approach to website design and development that is driven by your marketing plan. Our system is designed to deliver new leads and sales month after month, year after year. Our marketing-driven website development process is based on years of research and testing. Need a better online marketing plan? We can help!

Our strategic web design process begins with a foundation built on 4 key steps:

#1. Competitor Research

#2. Keyword
Research

#3. Branding & Messaging

#4. Strategy Development

#1. Competitor Research:
Competitor research is done to better understand your online competitive landscape and to set the bar for your new website.

#2. Keyword Research:
Keyword research reveals the search phrases for your products or services that will drive our search engine optimization (SEO) efforts for your website pages.

#3. Branding and Messaging:
Our branding and messaging efforts ensure that your value propositions are communicated effectively and persuasively. Copywriting services are an integral part of every website we create. Click to learn more: Great Web Design & Marketing Starts with Great Copywriting .

#4. Strategy Development:
Strategy development efforts identify the proper capabilities, features and "wow factors" for your new website and help create a competitive advantage for your business.

Only after the above steps are complete does our web design team begin the graphical design and development of your website. That's because we’ve learned through experience that strategy development and careful planning is absolutely critical to online success. And we have a track record of impressive results and exceptional ROI to prove it.

▸ Let us put our expertise to work for you!

"I've used multiple marketing firms in the past, and I say without hesitation that Al and his team have brought the deepest understanding, the best communication, and greatest value to my business of any marketing firm I've worked with to-date! Thanks guys!"

Kordel Eberly, President, Eberly Systems LLC

You need a website backed by a smart online strategy.

Contact us for a free website development consultation!

GET A FREE CONSULTATION→

How to Start Your Website Design or Redesign Project

Schedule a Free Consultation

Tell Us Your Goals

Get a Free Proposal

Our process is simple and hassle-free!

Simply contact us to schedule your free, no-obligation consultation.

We'll meet with you online or at one of our three offices. You'll tell us your goals, we'll ask lots of questions, and then we'll create a free, no-obligation proposal to meet your goals.

It's that easy. Ready to get started?

GET STARTED→

We Offer a Variety of Web Design Packages

Introducing 3 Website Design & Marketing Plans to Meet Your Needs and Budget!

Learn more about our website design and marketing packages.

Each one is designed to deliver exceptional bottom line results!

ALL PLANS CAN BE CUSTOMIZED TO MEET YOUR SPECIFIC NEEDS

#1. Web Pro

For a business whose primary goal is to upgrade their website in order to build credibility, and to impress their viewers while laying a solid SEO foundation for getting found in online searches.

#2. Online Marketer

If you are looking to actively market your business online, then this plan is a great place to start! It includes everything in Web Pro, plus additional features to proactively market your business online.

#3. Social Media Master

This is the plan for businesses who not only want to actively market themselves through advertising and SEO, but also want to unleash the power of Social Media to grow their business while using their time efficiently.

All plans can be custom-tailored to meet your goals.

Click below to learn more!

WEB DESIGN & MARKETING PLANS

Web Design Features and Options

How We Make Your Website Stand Out from the Crowd!

Our goal is to elevate your online presence to meet and exceed that of your best competitors relative to your budget. We create a persuasive mix of Engaging Content, Special Offers, Visuals and Animations, and Integrations designed to impress and engage your customers. We also offer many Advanced Features for E-Commerce Websites.

See below for a sampling of features to consider for your website ...

Engaging Content

Videos, Video Intros and Logo Animations
Nothing gets attention like a great video, and an animated logo is a great way to embed your branding into the video intro and outro.

Integrated Blog, Show Recent Posts, Search Posts
Embed a blog into your website designed to build trust by highlighting your expertise and thought leadership. Feature recent posts by topic on various pages. Provide capability to search for posts by topic or keyword. Did you know that blogging done properly can greatly improve your SEO?

Click to Download Reports, Case Studies, and White Papers
Provide valuable content in exchange for contact information. Automatically download or provide link upon submission of contact data.

Map Office or Store Locations
Provide an interactive map with multiple locations; enable logic to help your customers to find your nearest location.

Targeted Landing Pages for Online Ads
Create targeted website landing pages for your online ads, social media and email marketing campaigns.

Special Offers, Time-Based Messaging

Add Time-Based Messages, Offers, Coupons, and Discounts to Draw Attention to Your Website Pages

Display a coupon or special promotion starting on a pre-defined date
Limit an offer to first time vs. repeat website visitors
Display restaurant menus by time of day, such as a lunch menu during lunch hours
Off hours / Out-of-Office messages
Holiday and Special Event messages

Attention-Getting Popups Using Rules-Based Logic

Facebook Like

Newsletter Registration

Schedule Appointment

Visit Us

Feedback Request

Sale Item

Newsletter Signup

New Visitor Welcome

Today's Soups & Salads

Fresh Caesar

Organic romaine lettuce, housemade croutons, grated parmesan, lemon and caesar dressing.

$12.00

Seasonal Greens

Roquette, grated carrots, cucumbers, sunflower seeds and balsamic dressing.

$10.00

French Onion Soup

Fried onion soup with Emmental and parmesan cheese.

$8.00

Visuals and Animations

Attention-Getting Animations Help You Get Noticed, and Increase the Time Spent on Your Web Pages

Zoom In
Bounce In
Fade In
Bounce In from Right, Left, or Bottom
Fade In from Right, Left, or Bottom
Image Sliders & Photo Galleries

Hide or Display Content Based on Device Type

Examples:

Display a [CLICK TO CALL] and a [DIRECTIONS] button on mobile devices

Display extended information on desktops, laptops and tablet devices

Attention-getting website design visuals and animations for mobile, desktop and tablet devices

Integrations

Social Media Links & Feeds

Online Event Registration

Contact and Sign Up Forms

Automatically upload form data to Contact Manager or Google Spreadsheet with time & date stamp

Online Appointment Booking
Allow customers to select open dates on your individual and team calendars

Advanced E-Commerce Website Design

E-Commerce Websites That Drive More Business
Don't settle for an e-commerce bolt-on to your existing website! If your website's primary purpose is to encourage customers to shop and buy online then you'll achieve much better results by leveraging an e-commerce technology that's optimized specifically for online purchasing. At PMI, we specialize in creating e-commerce sites loaded with the latest cutting-edge features to grow your sales!

E-Commerce Website Features (partial list)

Fast, intuitive navigation

Optimized for mobile devices

Integrated Gift Card System with balance tracking

Highlights "Featured" and "New" products

Built-in blogging system for customer engagement

Captures contact information for marketing campaigns

Single-page checkout for fewer abandoned carts

Automatic email reminders for abandoned carts with link to return to cart to complete purchase

Detailed sales pipeline analytics help you quickly determine what's selling and what needs attention

Integrates with hundreds of popular apps

Shares inventory info with other online channels and point of sale systems

And much, much more!

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Full-Featured E-Commerce Websites

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Optimized for Mobile Devices

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Highlight Featured, New & Best-Selling Items

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Fully Automated Online Gift Certificates

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Built-In Blog for Increased Customer Engagement

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Learn How to Power Up Your Website!

Learn How Smart Website Design Can Make All the Difference!

Watch this video to learn helpful web design tips!

→ To skip the intro, start at 6:36

PMI's Hierarchy of Web Design Effectiveness (TM)

How Effective is Your Website?

Plan your web development project using our model for web design effectiveness.

Click below to view Infographic:

PMI's Hierarchy of Website Design Effectiveness (TM)

HIERARCHY OF WEB DESIGN EFFECTIVENESS

Learn more about PMI's Hierarchy of Website Design Effectiveness. Use it to help guide your web design process.

Beautiful Websites - Proven Results.

Providing Web Design Services in Berks County, the Lehigh Valley, and the greater Philadelphia region from our offices in Reading, Allentown and Malvern, PA